If you’re looking for an alternative to iTunes for your MP3 downloads in the UK, one of the biggest players in online retail may just be about to provide it. Amazon, who originally started out just selling books but branched out to music, DVD, toys, groceries (in fact, just about everything) are planning to offer MP3 music downloads on their UK website.

In fact, it could be available before October, according to the most recent reports.

Amazon’s MP3 store Execs were apparently in London last week discussing the deal with British record firm chiefs.

Amazon’s US service launched last year, and offered MP3 tracks that were DRM free, which meant they could play on a larger range of MP3 players.

This move by Amazon means that Apple’s iTunes will now have another rival for the UK market, along with Tesco and HMV.

With the proposed launch of Amazon’s UK download store approaching, artists such as the Snow Patrol and the Scissor Sisters are believed to be among the first offerings.

After the UK launch, Amazon plans to roll out its MP3 download service worldwide.